No Frills Guide to Building an Online Business – Lesson 1


The topics for this lesson include:

  1. The story of one blog
  2. Understanding how to make money online
  3. The system I use for building my online business
  4. What you need to do next

The Story of One Blog

Hello my friend, and welcome to the beginning of your online journey.

I started my own digital journey back in 2011 with a simple blog.  It was about writing a dissertation. Man o man, talk about a boring subject!

On its best day, about 75 people came to my site per day.  Peanuts, right?  Well, no!

That boring little blog generated 2,500 hits per month and the following results:

  1. I met people from all over the world
  2. I received a ton of comments and engagement
  3. I received my first high-paying consulting gig through one of my readers who wanted my help in writing a dissertation
  4. I received my first commissions as an Amazon affiliate from recommending books that I found useful in my studies

And here’s what I learned from that first little blog:

  1. There is an audience for just about any topic you can think of on the Internet (even writing boring dissertations!)
  2. You don’t need a big audience to be able to earn income from the Internet
  3. People will pay you for providing good content that solves their problems
  4. People will pay for your expertise if it will shorten their learning curve
  5. People trust your recommendations if you are sincere and helpful

Look over that list again.  Especially #5.

I promise you that if you sincerely make it your objective to help people on your blog, you will be rewarded.  And this is what you must do.  It’s not get-rich-quick, but it is a process you can trust because it works.  I’ve seen it work in my own online business and in countless many others.

You can do this.  So let’s get going.

How Do You Make Money Online?

So how does the process for making money online work?

Well, in simple terms, I build websites that solve problems for people and in the process I make money.  (Don’t worry about creating a website.  Remember, you will get a step-by-step process)

I don’t sell anything.  I don’t coerce people into buying. 

I simply provide valuable information that my visitors want and then I make a recommendation to solve their particular issues.  Then I get paid.

Here is the process in graphical form:

This is known as affiliate marketing and there are literally thousands companies and products that you can promote on your site. 

Do you like coffee, playing guitar, golf, streaming GoT, Pearl Jam, the latest iPhone, Paleo, craft beer, accounting, building tree houses, you name it.

It doesn’t matter.  If you have an interest or passion, it is likely you can monetize that passion through your online business.  It works this way:

  • You place an affiliate link on your site
  • Your visitor clicks and goes to a vendor site
  • They purchase
  • Ca-ching! the vendor will pay you a commission

Bam! That’s the game.  And I can show you how to do everything from A to Z.  If you are willing to put in the time and work, that’s the formula for success.

Here’s the System I Recommend

Now you have an idea of what you have to do: interest, website, traffic, money. That’s the formula, but you’ll need a platform and training to pull it off.

Introducing Wealthy Affiliate (WA) 

This is the platform.  You can’t do it alone and most of what I’ve learned about building websites and monetizing them has come from what I’ve learned on the WA platform.

Here is what you get with a free account:

Superb Training

Within the WA platform you get step-by-step guidance on everything I have talked about until this point.

The lessons are easy to follow and they start with the basics and progress to intermediate then advanced levels.  You’ll learn everything you need to know to follow the process for making money online.

Easy to Build Websites

The WA platform allows you to build a WordPress website in like 30 seconds.  Choose a domain name, click a few buttons, and the WA platform will build it.

Inside of the platform, there is lots of training for the best plugins, and building out an engaging website to attract lots of visitors.

Super Support

There is a ton of help within the platform.

  • Instant 24 hour chat where you can ask a question and get help
  • Responsive customer support
  • Friendly community that will cheer your every success and encourage you to keep going
  • Search bar with an archive of 1000s of articles, trainings, Q & As. You have a digital library at your fingertips to answer most any question

Access to Me as Your Personal Coach

Inside of the WA platform you’ll get access to me as your personal coach.  I am available to answer any questions where you might get stuck.

I’m a real person and I am active inside of the WA community.  Once you get inside, look me up @digitooly and say hello.

What You Need to Do Next

Your first task is to sign up for Wealthy Affiliate.  There is no credit card required to join.  Here’s what you’ll get:

  1. Two free WordPress websites which will be hosted on the WA servers
  2. Level 1 training for building a niche website
  3. Level 1 Affiliate Bootcamp training for building an affiliate website
  4. 24 hour chat and customer support for 7 days
  5. Keyword research tool (30 searches)
  6. Access to me for as long as you are a free member

Click the link to start your free membership

On the sign-up page, enter your e-mail address and click the green Get Started button.

The Wealthy Affiliate Dashboard

There is a lot going on in the Wealthy Affiliate dashboard which you will learn about in due time. For now, I want you to continue with this first lesson of the No-Frills Guide which will walk you through your homework assignments:

Step 1 – Complete your Level 1 – Module 1 training inside of Wealthy Affiliate

Click this link => Level 1 – Module 1 to begin your video training.

You can also access the training by going to Training on the left side of the WA dashboard, then Getting Started.

This will bring you to the screen shot above: Lesson 1, Getting Rolling! This lesson covers the following topics:

  1. Overview of the process to build an online business
  2. Video walkthrough of the Wealthy Affiliate platform (we will be using many of the free features of WA so it’s very important that you watch this video)
  3. Completing your account set-up and profile (highly recommended)
  4. Understanding your free WA membership (very important as well)

Be sure to complete each step including the setup of your Wealthy Affiliate profile. This makes you a real person inside of the group and helps to begin establishing those important relationships.

Please don’t skip these steps. When you are done, you can check off that you’ve completed the steps at the bottom of the training.

Step 2 – Send me a PM

Your second step is to say hello to me by sending me a PM (@digitooly) through the WA platform.

Up in the left corner of your WA dashboard, you should see my handle (@digitooly), my picture and a way to contact me.

Click on Contact Gustavo and send me a message telling me you are in and excited.

So to summarize. You should complete the following activities today:

  1. Read this entire blog post
  2. Sign-up for a free membership to Wealthy Affiliate (WA)
  3. Complete Lesson 1 – Module 1 of your WA training called Getting Started
  4. Fill out your WA profile
  5. Send me a PM telling me that you are psyched about the journey ahead


Click here to go to Lesson #2 in the No Frills Guide to Building an Online Business